As well as Sumber Alfaria Trijaya Additional Outlets. Sumber Alfaria Trijaya Tbk (AMRT) is still focus on strengthening and improving offline and online services as a survival strategy this year. AMRT Corporate Director Affairs Solihin explain, until now the contribution of offline sales is still high.
And keeps the company focus on adding outlets until the end of the year. Last year we set a target to add 800 outlets this year, but there were some changes due to technical matters. For information, this year AMRT has allocate a capex of IDR 3 trillion which is use to add new outlets as well as to extend existing stores.
He add that the company online has also massively improve its services. Currently AMRT already has APKA (You Order Us Delivery) service, which is shopping via short messages deliver directly to the customer, to expand its network through the GoMart omni channel and other applications.
Solihin said, the contribution from online services had indeed increased compared to before but was not significant. He said the gain was still below 5%. However, in terms of service and efficiency and availability of goods, we will continue to improve, he continued. Currently, the company also chooses to diversify through AlfaX.
And collaborate with MSME players through Alfamart Partner Stores (TMA). Solihin is also optimistic that AMRT is still in a stable position even in the midst of the Covid-19 pandemic. This can be seen based on the community’s need that has never been reduced to basic commodities. This can also be seen from AMRT’s performance in the first half of 2020.
AMRT revenue reached IDR 38.08 trillion in the first half. This number is an increase of 5.31% from the acquisition in the first semester of 2019 which amounted to Rp 36.16 trillion. Profit for the current period attributable to the parent entity AMRT’s net profit also shot up 23.2% to IDR 493.26 billion at the end of June 2020.